Logoمجموعة الشعارات
Logo suite
Four marks, one family. Choose by space and occasion; the star is in every one.
✦ From the guidelines
03 — Logo suite
Four marks, one family
✦ From the guidelines
01
Primary wordmark
Website, labels, stationery: the default.
VELARI in custom lettering with the star over the I, ATELIER in Cinzel beneath.
Guidance →
03
Emblem
Hang tags, boxes, formal occasions.
The monogram framed in a double arch with the full name.
Guidance →
04
Icons
Profile pictures, highlights, favicon.
Round monogram and star icons in plum, ivory and navy.
Guidance →Colour matrix
Approved mark and ground pairs
✦ From the guidelines
| Mark | On Warm Ivory | On Deep Plum | On Midnight Navy | On Velvet Mauve |
|---|---|---|---|---|
| Wordmark | Plum | Ivory | Ivory (file supplied) | Ivory |
| Monogram | Plum + mauve swish | Ivory + mauve swish | Ivory | Ivory |
| Emblem | Plum | Ivory | Ivory | Ivory (file supplied) |
| Icons | Monogram · Ivory, Star · Ivory | Monogram · Plum | Star · Navy | — |
Rule of thumb from the guidelines: plum on light, ivory on dark.
Master artwork
File names
| Artwork file | Mark | Colour | Formats |
|---|---|---|---|
concept1_classic_wordmark_transparent | Wordmark | Plum, transparent | SVG · PNG |
concept1_classic_wordmark_transparent_white | Wordmark | Ivory, transparent | SVG · PNG |
concept1_classic_wordmark_ivory | Wordmark | Plum on ivory ground | SVG · PNG |
concept1_classic_wordmark_navy | Wordmark | Ivory on navy ground | SVG · PNG |
concept2_monogram_transparent | Monogram | Plum, transparent | SVG · PNG |
concept2_monogram_transparent_white | Monogram | Ivory, transparent | SVG · PNG |
concept2_monogram_ivory | Monogram | Plum on ivory ground | SVG · PNG |
concept2_monogram_plum | Monogram | Ivory on plum ground | SVG · PNG |
concept4_emblem_transparent | Emblem | Plum, transparent | SVG · PNG |
concept4_emblem_transparent_white | Emblem | Ivory, transparent | SVG · PNG |
concept4_emblem_ivory | Emblem | Plum on ivory ground | SVG · PNG |
concept4_emblem_mauve | Emblem | Ivory on Velvet Mauve | SVG · PNG |
icon_mono_plum | Icon | Monogram · Plum | SVG · PNG |
icon_mono_outline | Icon | Monogram · Ivory | SVG · PNG |
icon_star_outline | Icon | Star · Ivory | SVG · PNG |
icon_star_navy | Icon | Star · Navy | SVG · PNG |